Scandinavian brand WHYRED launched its first mens collection in 1999 and since then it has not looked back. It launched its mens shoes collection in spring 07 and can boast of stores in Stockholm and Copenhagen with a showroom in Paris. It also launched its webstore.
The theme behind its spring summer collection is love With intellectual art and music of the 80's as its starting point which is reminiscent of young geeky David Bryne.
